Roca’s new feature titled – ‘Roca Unveils’, a series of videos in which the brand’s product specialists will present the new additions to its catalogue
The brand introduces this innovative format with the aim of bringing its products closer to professionals and clients with first-hand information
India, July 2021: Roca, a global leader in bathroom space has recently announced the launch of its new feature, Roca Unveils, a series of videos presenting the latest innovative products of the brand by the hands of the company’s product specialists. Roca experts will be presenting new collections, designs, materials and finishes in a series of episodic videos. With this new format, the brand intends to present its latest product launches and cutting-edge technologies to consumers by providing first-hand information in a unique, innovative and distinctive manner.
The updated website roca.com will be publishing the different audiovisual pieces featuring the company experts who work alongside the development teams to offer the safest, most innovative and sustainable solutions for the bathroom space.
From Barcelona to the world
Roca’s style of design and innovation has an unmistakable Mediterranean character. The brand projects this style to all corners of the world from Barcelona, its city of origin. For this reason, these short videos will present the keys to all new products, connecting our experts with viewers, from different Roca premises in Barcelona, such as the Roca Gallery or the Roca Design Centre.
Roca offers the possibility of subscribing at roca.com/launches to receive notifications every time a new episode is released.
About Roca | www.roca.com
Roca is a company dedicated to the design, manufacturing and marketing of products for the bathroom space, as well as ceramic floor and wall tiles for architecture, construction and interior design. The company operates in 170 countries with 85 production centers and a workforce of 24,000 professionals worldwide.
The family company is the market leader in Europe, Latin America, India and Russia. It also has a strong presence in China and the rest of Asia, the Middle East, Australia and Africa. Thanks to this, it is a world leader in its activity.